Architectural Illuminated Signs & Landmarks


When the Strong National Museum of Play decided to rebrand, they turned to IDS for a solution that enhanced their position as a national museum of significant importance yet gave a joyous resonance to their position as a center of childhood and play.


Develop a visual concept on the building structure. Test new materials and lighting technologies that will be employed in the sign with the client.


Through a comprehensive design development process, IDS designed and developed an LED illuminated sign solution that made the best use of sophisticated LED technology and ground breaking acrylic material to provide a solution that captured this design brief in a creative yet timeless sign solution that will grow with the museum as it continues to evolve.

The Process of Designing the LED Illuminated Sign

Using Custom Architectural Signage and LED Lighting, IDS followed the approach below to deliver an impressive solution resulting in The Strong LED illuminated sign.

The Strong Illuminated Sign

The Strong National Museum of Play
1 Manhattan Square Dr.
Rochester, NY 14607

Let’s Talk About Your Project